KATHMANDU: Coca-Cola in Nepal on Sunday introduced 'Kanchhu bottle', the smallest pack for Coca-Cola’s beverages, in the country.
Kanchhu bottle comes in a 175 ml returnable glass bottle (RGB) and offers a delicious and refreshing consumption experience at an affordable cost of just Rs 25. The bottle comes with Coca-Cola logo print in Nepali language aiming to establish deeper connections with its consumers in Nepal
The RGBs are reusable and environment-friendly. The glass packaging preserves the freshness of the great taste of the beverages. The new bottle is available for Coca-Cola, Sprite and Fanta and will be available at grocery stores across Nepal.
Speaking on the launch of the Kanchhu bottle, Adarsh Avasthi, Country Director for Coca-Cola in Nepal, shared, "At Coca-Cola, we are continuously committed to offering consumers more beverage and pack choices for the occasions they want. Therefore, we are very excited to share our youngest and smallest pack, the Kanchhu bottle with our consumers at an affordable price of just Rs 25. We hope our consumers will thoroughly enjoy Coca-Cola, Fanta and Sprite in new package.”
Pradip Pandey, Managing Director of Bottlers Nepal Ltd, shared, “Kanchhu pack is not only the most affordable pack, but also designed especially for our Nepali consumers with the localised name and Coca-Cola logo used on the bottle.”
As a reflection of the brand’s strong commitment towards building stronger bonds with its local consumers, Coca-Cola has introduced affordable packs with localised name which resonates with the Nepali consumers and makes it easier for them to choose their favourite packs.
Prior to this, Coca-Cola launched the 250ml Jigri pack in 2019 which as the name suggests, is a consumer-friendly pack that is lightweight and convenient to carry everywhere.
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Published Date: February 28, 2022, 12:00 am
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