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Coca-Cola in Nepal initiates ‘Saksham’ training programme for 1,000 women

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KATHMANDU: Coca-Cola in Nepal along with its bottling partner, Bottlers Nepal, has initiated ‘Saksham’ training programme for 1,000 women running grocery stores and small eatery outlets across the value chain in Nepal. There is overwhelming evidence that achieving equality and empowerment for women has broad ripple effects that are good for society. This is why Coca-Cola remains committed to making a positive difference by empowering women in the workplace and beyond through all its strategic approaches. The campaign connects with the theme of International Women’s Day 2022, which is "Gender Equality Today for a Sustainable Tomorrow" with an effort to make these women capable to take their rightful place as equals in the economy. The programme seeks to impart knowledge and training that will create an environment conducive to innovation and growth, ultimately leading to the economic development of the nation. The training programme has been designed to build the capacity of the women retailers and women restaurateurs on financial literacy, hospitality, and sanitation management, and the use of digital wallet. Adarsh Awasthi, Country Director of Coca-Cola in Nepal shared, “We believe that when a woman is empowered, the whole nation is empowered. And it is really overwhelming to see the positive transformations we have been able to make in their lives through our previous training programmes such as 5by20 and the STAR programme. Now as we embark on a new programme to support and empower 1000 female entrepreneurs of the value chain, we hope to make a humble and impactful difference in their lives” Likewise, Pradip Pandey, Managing Director of Bottlers Nepal Limited shared, “So many small shops and eateries in rural as well as urban areas in Nepal are run by women and we have observed the challenges they face especially in the post-pandemic situations. Through this programme, we focus to foster the capabilities of women entrepreneurs running grocery stores and small eatery outlets by enhancing their knowledge that helps to build confidence and provides access to opportunities in the modern world.” Diversity, equity and inclusion are at the heart of Coca-Cola’s values and growth strategy and play an important part in the company's success. This can be reflected in Coca-Cola’s various women empowering initiatives over the years. In 2010, Coca-Cola globally announced the ambitious 5by20 program which aimed to enable the economic empowerment of 5 million female entrepreneurs across its value chain by 2020. Additionally, Coca-Cola in Nepal has also successfully conducted the STAR (Shopkeeper Training and Resources) programme for 5,800 women in retail during the past six years. Coca-Cola in Nepal refreshes thousands of consumers throughout the country through its core product offerings of Coca-Cola, Sprite, Fanta, and Kinley and impacts over 5,000 people as a System. READ ALSO: