KATHMANDU: Founded by Miss Honey Agrawal, ‘The Laundry Bag’ Nepal has emerged as an innovative solution to the all laundry needs of Nepal’s hospitality and healthcare sector. Starting its operations in India, where the business expanded across multiple cities, Agrawal saw an opportunity to introduce a more centralised, tailor-made, and efficient laundry service model in Nepal, especially after the pandemic opened doors for revamping hotel operations.
A Vision for Nepal’s Tourism Industry
The Laundry Bag's core concept is inspired by the high cost of real estate in Nepal and the inefficiency of having on-site laundry services within hotels. In most cases, hotel laundry departments are a drain on resources – being highly capital intensive, occupying valuable space and generating negative cash flow. By offering outsourced laundry services, The Laundry Bag provides a streamlined solution for hotels, allowing them to focus on their core operations while minimising the costs and operational hassles associated with in-house laundry setups.
The company currently serves over 24 hotels in Kathmandu, including top names such as Hyatt, Dusit, and Yak and Yeti, with more partnerships in the pipeline. It
has established a presence in key areas, ensuring coverage across major hotel hubs in the city, and is poised for further growth with new services planned in cities like Birgunj, Pokhara, Chitwan, etc.
Commitment to Quality and Standardisation
The Laundry Bag's vision goes beyond merely providing laundry services to hotels and hospitals, and has started an experience centre in the heart of Kathmandu, which focuses on offering a transparent, tech-integrated, and fair-priced experience for its retail clients. Recognising the growing demand for high-quality services in the Nepali market, The Laundry Bag ensures that its services meet international standards.
In response to these market needs, The Laundry Bag integrates a seamless, paperless and cashless experience for its users through a mobile app. This app-driven service ensures standard pricing and eliminates the traditional inconsistencies seen in the industry. For example, customers visiting dry cleaners are often charged differently based on their perceived status. The laundry bag eliminates this disparity, ensuring fair and consistent pricing for all.
A One-Stop Solution for All Cleaning Needs
The laundry bag also addresses the lack of comprehensive cleaning solutions in Nepal’s retail market. Located at the Bluebird Complex in Thapathali, the company’s experience centre serves as a one-stop solution for laundry and dry cleaning services, including clothing, shoes, belts, carpets and even household items like sofas. By integrating technology and transparency into every aspect of its operations, the laundry bag ensures that customers know exactly what they are paying for and how their items are being handled.
Future Plans: Expanding the Network
The laundry bag is heavily focused on the B2B sector, with a long-term growth strategy to become the leading and most comprehensive solution for hotels across Nepal. The company plans to extend its services beyond laundry, offering machinery management, linen rental, uniform management, and a full range of cleaning solutions. By expanding into new cities and providing specialized laundry solutions for the hospitality and healthcare industries, The Laundry Bag is poised to achieve this vision. Additionally, the company is enhancing its B2C services to better serve individual consumers. With a growing network of laundries in Nepal, The Laundry Bag is well-positioned to expand its reach beyond the capital. Honey's vision is to establish the company as a trusted name in laundry and cleaning solutions nationwide, driving growth both within Kathmandu and across Nepal.