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Royal Enfield’s fifth global CKD assembly unit established in Birgunj
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CKD unit to have annual capacity of 20,000 units; to begin operations with local assembly of all-new Classic 350 and SCRAM 411
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Royal Enfield to commence bookings and retail open for the all-new Classic 350 and SCRAM 411 in Nepal at Rs 499,000 and Rs 660,000 respectively
Royal Enfield Royal Enfield, the oldest motorcycle brand in continuous production, has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was established in Madras in 1955, a foothold from which Royal Enfield spearheaded the growth of India’s mid-sized two-wheeler segment. Royal Enfields are engaging, uncomplicated, accessible, and fun-to-ride two-wheeler vehicles for exploration and self-expression. It’s an approach the brand calls Pure motorcycling. Royal Enfield’s premium line-up includes the stylish Hunter 350, timeless Classic 350, Meteor 350 cruiser, 650 parallel twin motorcycles — New Super Meteor 650, Interceptor 650 and Continental GT 650 — the adventure motorcycles — Himalayan adventure tourer and Scram 411 ADV Crossover, and the iconic Bullet 350. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Most notable are Rider Mania, an annual gathering of thousands of Royal Enfield enthusiasts in Goa, and Himalayan Odyssey, a yearly pilgrimage over some of the toughest terrain and highest mountain passes. A division of Eicher Motors Limited, Royal Enfield operates through more than 2,050 stores across all major cities and towns in India and over 1,150 touchpoints in more than 60 countries around the globe. Royal Enfield also has two world-class technical centres, in Bruntingthorpe, UK, and in Chennai, India. The company’s two state-of-the-art production facilities are located at Oragadam and Vallam Vadagal, near Chennai. Across the world, Royal Enfield has four modern CKD assembly facilities in Brazil, Thailand, Argentina and Colombia. With more than 35% CAGR for the last five years, Royal Enfield is the leader in the global mid-size motorcycle market. READ ALSO:
Published Date: June 3, 2023, 12:00 am
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