Laxmi bank announced “My Card Ideas” to select seven VISA Card designs representing each of Nepal’s provinces through an innovative crowdsourcing concept. This competition aimed to foster engagement and collaboration with existing and potential customers by allowing them to unleash their creativity. The competition was open to all Nepali citizens and firms and companies registered in Nepal. Laxmi Bank received innovative, creative and original design ideas to be adapted for Laxmi Bank VISA Debit Card. The design ideas had to represent the concerned province’s unique culture, heritage or natural beauty and could be in the form of a painting, photograph or graphic illustration. The winning idea received a cash prize of Rs 50,000 per winning design. The total cash prize was of Rs 3,50,000.
