‘Respect will take you far ahead in your career’

Nijen Lal Shrestha

Business Development Manager, Syakar Trading Company

An experienced media and marketing executive with a demonstrated history of working in the automobile and animation industry, Nijen Lal Shrestha is the Business Development Manager at Syakar Trading Company. Armed with an MBA from British College, Shrestha is  growing name in the professional marketing arena. Besides work, Shrestha loves basketball, and is also keen on photography and e-sports. In this issue of Business 360, Shrestha talks about some of his favourite brands and what he has learnt from some of them.

---

Top 4 apps that you use the most

• Snapseed to edit pictures
• Secure Folder for finance
• Quik for video editing
• Marvel Snap for a quick game

---

3 destinations within Nepal you want to travel to

I am not much of a travel person and I have only been to a few places. However, the places on my wish list are the Everest Base Camp, Annapurna Circuit Trek and Manang.

---

Women-run businesses you think deserve accolades

BHAV Products by Bhintuna Jyapoo

---

A startup that you think will ace later

Robotics Association of Nepal

---

An entrepreneur who inspires you

Gabe Logan Newell

---

A non-profit you want to contribute to

Bhaktapur Animal Welfare Society

---

A brand you have learnt something from

There is actually one brand that I look up to which is Uncle Chips for the corporate social responsibility activities they conduct and their effectiveness.

---

The best work advice you have received

During the span of my professional career, I have received a lot of advice from my seniors and juniors but the one thing I would like to mention here is the one I learned through my own experience which is: Respect will take you far ahead in your career.

---

How do you think we can support local businesses?

• Offer your skills to help local businesses
• Recommend local businesses
• Attend local markets with friends

---

If you could change ONE thing in the new entrepreneurship scene in Nepal, what would it be?

Stop getting on the bandwagon of entrepreneurship just for the sake of it.

---

Advice to young aspiring entrepreneurs

The success rate of startups in Nepal stands at around 5-10%, so advice for young entrepreneurs and startups is to do more homework before actually starting a company. They need to have knowledge about the associated risks, sources of finance, opportunities and the market.

---

Startups are important for a country like Nepal because…

They help balance the import and export ratio. READ ALSO:

• ‘Running a business in not an easy task’
• ‘I think most women run businesses deserve to be supported’
• ‘We should give preference to local businesses’
• ‘Treat everyone the way you want to be treated’