Samsung transforms laundry care, brings all new AI enabled washing machine range

All new models come with Hygiene Steam technology that removes ingrained dirt and 99.9% of bacteria and allergens. Washing machine that learns user behaviour and suggests the most preferred wash cycle; provides ease of use by eliminating the need to juggle through multiple options. When connected with Samsung SmartThings App, it provides personalised smart Laundry Recipe solution to give bestwash options basis 2.8 million big data points.

Samsung, the country’s most trusted consumer electronics brand has launched in Nepal the first artificial intelligence (AI) enabled washing machine with multi lingual user interface. This new line-up of fully automatic front load washing machines and comes with Samsung’s proprietary EcoBubble that helps save time and power while providing 45% extra fabric care.

Ensuring high standards of cleaning and hygiene, all new models come with Hygiene Steam technology that is capable of removing ingrained dirt and 99.9% of bacteria and allergens. This latest washing machine line-up, with three new variants, comes equipped with artificial intelligence (AI )features that offer a customised laundry process to consumers. The AI learns and remembers laundry habits and suggests the most frequently used wash cycle. This smart Internet of Things (IoT) enabled washing machine line up can be connected with Samsung smart devices such as Galaxy smartphones, Samsung Smart TVs and as well as voice devices such as Alexa and Google Home to give users a seamless connected living experience.

The new Samsung washing machine line-up comes with a brand new design that is minimal and has an extremely user friendly sleek digital interface with a simple jog dial control.

“Consumer convenience has become the top most priority during the pandemic and smart home appliances that simplify lives resonate with them. Our new AI-enabled washing machine line up is a breakthrough innovation with multi lingual user interface and is designed to offer simple, intelligent and personalized laundry solutions to consumers using machine learning. It has been customised with over 2,000 wash combinations and 2.8 million big data analysis points for different types of fabrics and can be controlled with a smartphone or a Samsung connected device. This line-up will revolutionize the fully automatic front load washing machine segment that has seen the strongest adoption in the last one year, and we are confident of becoming the No. 1 player in this segment this year,” said Alok Kumar Gupta, Deputy General Manager, Consumer Electronics Business, Samsung Nepal Office.

The new AI-enabled laundry lines up are available across all retail partners in Nepal since April 1 at a starting price of Rs 109,990. It is available in two capacities: 8kg/6kg & amp; 12kg/8kg Washer Dryer Combination Washing Machine variant as well as in 12 Kg Washer Type Washing Machine variant as of now. Consumers buying the new washing machine range can avail up to 15% cashback and easy financing options such as no cost EMI from Samsung Smart Plazas all over Nepal as well as various payment options can be availed from authorized distributor dealer network stores of HIM Electronics and Triveni Byapar all over Nepal.

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