Sony unveils prototype EV, Afeela, to be made with Honda

LAS VEGAS: Sony unveiled a new high-tech prototype car it will produce in partnership with Honda at the CES tech show on Wednesday. [caption id="attachment_32149" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] [caption id="attachment_32148" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] The vehicle, first announced in October, glided out on stage at the CES in Las Vegas, Nevada. It will be called the Afeela. [caption id="attachment_32146" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] Yasuhide Mizuno, CEO of Sony Honda Mobility, said the company expects to take pre-orders in the first half of 2025 and deliver the first cars to customers in North America in spring 2026. [caption id="attachment_32146" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] "As safety and security are essential to mobility, we will integrate Sony's sensors and the Honda safety along with other intelligent technologies," Mizuno said. [caption id="attachment_32145" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] Sony and Honda announced their 50-50 joint venture in March. It unites Honda's know-how in autos, mobility technology and sales with Sony's imaging, network, sensor and entertainment expertise. [caption id="attachment_32144" align="alignnone" width="1000"] The electric vehicle prototype car Afeela, a joint venture between Sony and Honda, is displayed during a Sony news conference before the start of the CES tech show in Las Vegas, on Wednesday, January 4, 2023. Photo: AP via RSS[/caption] Production of the vehicle will take place at one of Honda's 12 plants in the US. The US was chosen for the launch because electric vehicles are already popular there. Japan came second as Honda's home market, and other markets, including Europe, will follow, but no dates have been set. By RSS/AP READ ALSO:

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