Tenzing, a 100% natural energy drink, inspired by a Nepali recipe, and named after Tenzing Norgay Sherpa, was launched on April 4 in the capital. The drink is said to be inspired by the natural energiser of the Nepali Sherpas and contains all-natural ingredients such as green coffee, guarana and green tea.
Tenzing’s founder and former Red Bull Marketing Director Huib van Bockel named the drink after Himalayan Sherpa and mountaineer Tenzing Norgay, who together with Sir Edmund Hillary, was the first man to climb Mount Everest in 1953.
“On our travels in search of ingredients, we stumbled upon the natural energiser of the Sherpa people. It’s a stimulating brew that has been used for decades to fuel expeditions on Mount Everest. This brew not only inspired our key ingredients, it also inspired our name ‘Tenzing’ chosen in honour of Tenzing Norgay Sherpa,” said Huib van Bockel.
Apart from the Himalayan rock minerals, other ingredients used are lemon juice (sourced from the hills of Brazil), beet sugar (sourced from the bio diverse farms of the Netherlands), green coffee (sourced from the powerful Arabica coffee beans), guarana (sourced from Paullinia Cupana plants of the Amazon Basin in Brazil) and green tea (sourced from the richest L-Theanine leaves of the rift valley in Kenya).
Tenzing Natural Energy Drink is distributed in Nepal by Zambala Import & Export and is available in major supermarkets and department stores in Nepal.